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“Creating a World without Waste” #SFSBW2016 Interview: Recology

#SFSBW2016 asked our sponsors to share insights, best practices, and examples of how they help small business owners flourish. Today we hear from Recology.5.21 Recology

What is your company’s mission?
Recology is San Francisco’s recycling, compost, and landfill collector; our mission is to create a world without waste. We pride ourselves on customer service, environment-focused practices, innovative processing techniques, educational outreach, community involvement, and a focus on protecting people and planet by reducing material sent to the landfill.

How does your organization support and engage the small business community?
Recology partners with business organizations throughout San Francisco, including the San Francisco Council of District Merchants Associations, Potrero Hill Dog Patch Merchant Association, the Merchants of Upper Market and Castro, the South of Market Business Association, the South Beach Mission Bay Business Association, the Golden Gate Business Association, the Golden Gate Restaurant Association, the SF Hotel Council, and most recently the SF Chamber CITI initiative. Through these connections, we sponsor events and utilize services and products made locally by small businesses and encourage other organizations to do the same.

What tools and resources has your organization created to help small businesses tap into new opportunities to reach new customers, increase their revenue, and grow their business?
We offer tours and event training’s which allow attendees the opportunity to network with other SF businesses and customers and learn how to save on their operating costs by reducing waste. We offer complimentary onsite waste-reduction assistance including consultations, waste audits, educational materials, and multilingual staff training to help small businesses comply with San Francisco’s waste ordinances.

What are the trends you see when you think about the small business marketplace, and how will these trends shape the future of small business?
The small business marketplace is innovating in so many ways: more advanced technology that enables new ways to run a business, a wider customer base with internet outreach, as well as a greater sense of social responsibility. One important part of social responsibility is adopting eco-friendly practices, which becomes increasingly more important as we face climate change and a growing population. We see companies finding new ways to reduce their ecological footprint, and being rewarded with increased business, government incentives, and a healthier planet. Their innovations inspire other businesses to adopt similar practices and move us all in a positive direction.

Can you share one brief story about how your company is helping San Francisco businesses thrive?
Inspired by our partnership with the SF Hotel Council and their mission to add beehives and container gardens to outdoor spaces, we hired a SF beekeeper to install and manage a beehive at our offices; supporting both local bee colonies and local businesses.

What words of advice or wisdom would you like to share with small business owners?
Consumers are increasingly educated and concerned about the environmental and social impact of the businesses they support. You can attract customers and improve your triple bottom line – people, planet and profit – by focusing on the environmental sustainability of your business.

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