San Francisco Council of District Merchants Associations: Keep Your Ears to the Ground
#SFSBW2017 asked some of our resources to share insights, best practices, and examples of how they help small business owners flourish. Today we hear from San Francisco Council of District Merchants Associations.
Since 1949, the San Francisco Council of District Merchants Associations‘ mission has been to protect, preserve, and promote small business.
Fostering better and clearer communication between the different merchant associations to promote small business. We’ve helped merchants form new merchant groups, like the Upper Divisadero Merchants.
SFCDMA is creating a handbook to aid groups to form and ensure merchant association success. We advocate on behalf of small business city policies and formation of new laws and highlight the merchant associations to the public and other merchant associations through enhanced marketing efforts via newsletters, social media, and strategic partnerships with other city organizations
It’s an exciting time for San Francisco with many new merchant corridors forming. It is our job to bring them into the SFCDMA family. Through newsletters, social media and public/private outreach, we highlight the corridors so merchants can thrive in the competitive business environment.
San Francisco’s neighborhoods are the gems of the city! We want to ensure their success by highlighting the legacy businesses and showcasing the new entrepreneurs opening stores and providing services. We feature the different merchant corridors to the hotel concierge, the Airbnb super host, and to the Yelp Elite communities through merchant walks and social mixers.
The only constant to small business is change! The rewards and challenges are always changing and you need to keep your ears close to the ground and collaborate among other merchants. Public and private agencies are key to the success of small business.
We recognize the city has many new businesses but we also need to highlight the legacy businesses which have defined the SF retail landscape. This year, we are highlighting second generation Two Jack’s on Haight for their 40 anniversary! We’re also collaborating with the Renaissance Entrepreneur Center to start a scholarship fund for new entrepreneurs.